View My Profile
March 22, 2019
As an undergraduate program we wanted to use some the same information to benchmark our programs as MBAs. Percept Research was extremely helpful throughout the process. Their expertise was beneficial from identifying goals, to survey development, all the way through reporting.We were able to identify some low hanging fruit in the executive summary before taking a deep dive into the data. Some of the information will help us in our strategy development like how the degree our alumni see our program as a resource, and other information was very simple like how they like to receive communications and the social media platform they use.